We seek to accelerate profitable, entrepreneurial solutions that reduce carbon emissions at gigaton level.
Carbon War Room focuses on the market barriers that reinforce the status quo and prevent capital from flowing to sustainable solutions with compelling returns. Often, strong policy is a necessary but insufficient condition, and technology is not the bottleneck: Capital has to flow to solutions in a well-functioning market-place.
Our vision is a world where over $1trillion invested in climate change solutions is an annual occurrence, not a historic milestone (Bloomberg New Energy Finance). In this world, market barriers will not exist in any sector where profitable carbon reduction solutions exist; and entrepreneurs who are passionate about preserving our planet’s resources are simultaneously tapping in to the economic opportunity of our generation. There is no Planet B.￼